Consumer Data Research Centre

CDRC and AGI host the first Geo+Data London event

The Consumer Data Research Centre (CDRC) in partnership with the Association for Geographic Information (AGI) hosted the first Geo+Data London event at University College London (UCL) on 2 October 2018.

The seminar series is designed to bring together academia and industry in order to share and learn from experiences and best practices in the use of Big Data. The first event featured Alistair McMahon, Analytics Director at Telefónica UK/O2, and Balamurgan Soundararaj, a doctoral student in the Department of Geography at UCL.

Alistair McMahon’s talk, entitled ‘Smart Cities and Smart Transportation’, focused on the important connectivity work that O2 engage in, concluding that a data led approach to planning was critical to the success of smart cities.

Our academic speaker, Bala Soundararaj, gave an illuminating talk on the particular challenges he has encountered during his research ‘Estimating real-time high street footfall from Wi-Fi probe requests’, as well as explaining the novel problem-solving methods he deployed. A summary of our speakers’ presentations and their slides will shortly be added to the Geo+Data London’s dedicated webpage.

The next Geo+Data London seminar will be on 4 December 2018 and will feature James Ketteley from Mastercard and Justin van Dijk from UCL. Registrations for this event will open shortly.

Packed house at the first Geo+Data London event.

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